The Effect of Gender Stereotypes on Managerial Roles in two Sectors of Industry and Service

The purpose of this study was to investigate gender and managerial stereotypes in two sectors of industry and service.

This study was an applied and descriptive-correlational study. The sample consisted of 615 employees from two sectors of industry and service. 340 samples were selected from the industry and 275 from the service sector. Data were collected using a questionnaire. Cronbach's alpha, CR, AVE, R2, Q2 and GOF were used to evaluate the fit of the model. The research questions were also analyzed using Independent-Samples T Test, One Way Anova test, Tukey Test and structural equation modeling technique.

Findings indicate that there is no significant difference between women in service and industry in terms of agency. But women in the industry are more likely to have communality attribute than the service sector. In addition, women in the service sector are equally suitable for all managerial roles, while in the industry sector the information managerial role is more appropriate for women. The attribute of agency in the two sectors of industry and service has a positive effect on managerial roles, whereas the attribute of communality in the industry has a positive effect on information, decision making and interpersonal roles, and in the service sector solely on the interpersonal role.

Gender and managerial stereotypical attitudes exist in both industry and service sectors. These stereotypical attitudes are more common in the industry than in the service sector.