Developing Competitiveness and Development Strategies of Ferdowsi University of Mashhad Championship Using Metaswot Technique

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The purpose of this study was to identify the resources, abilities, and capabilities of the Ferdowsi University of Mashhad using the resource-based approach to formulate the strategy and development of the Ferdowsi University of Mashhad by using a Meta swot technique. The purpose of this research is applied and the method is descriptive-survey. The data and information in the first two sections are documented through library and library study followed by field and opinion polls of 10 current, former and current professors, experts and managers in the field of sport in Mashhad, selected by purposeful method, It is provided. The results indicate that good quality indoor sports facilities and a sufficient number of indoor and outdoor sports facilities are among the most important resources, abilities, and capabilities of the Ferdowsi University of Mashhad. The per capita or low budget of academic sport and the talents in the academic sport have the greatest impact on the development of the Ferdowsi University of Mashhad. The most important competitors of the Ferdowsi University of Mashhad are Tehran University, Kharazmi University and the Mazandaran University of Technology respectively.

Language:
Persian
Published:
Journal of New Trends in Sport Management, Volume:9 Issue: 32, 2021
Pages:
153 to 167
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