Providing a model for evaluating and measuring the impact of types of intelligence on investor decisions

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The purpose of this research is to provide a model for evaluating and evaluating various types of intelligences affecting investor decisions and identifying their components, including spiritual intelligence, cultural intelligence, ethical intelligence, emotional intelligence, organizational intelligence, business intelligence and financial intelligence. For Data collection was done using two methods of librarianship and critical evaluation (checklist). The surveyor developed a questionnaire and distributed it among 300 of the brokers and investment companies in Tehran Stock Exchange. Data analysis was done by SPSS software and charts by EXCEL software. Structural equation design and analysis was performed by AMOS software. The Kolmogorov-Smirnov test was used to measure normality and the SEM structural equation modeling technique was used to provide the model. The results indicate that emotional intelligence, business intelligence, financial intelligence, ethical intelligence, cultural intelligence, organizational intelligence, spiritual intelligence affects investment decisions, so that emotional intelligence with factor load of 0.554, business intelligence with factor load of 0.368, Financial intelligence with factor load of 0312 has had the most impact on investor decisions, respectively.

Language:
Persian
Published:
Journal of Investment Knowledge, Volume:10 Issue: 39, 2021
Pages:
439 to 464
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