The Role of Strategic Planning in Project Management in New Information Businesses from the Perspective of E-Business Owners (Case Study:Dadehkavaneh Hooshmand & Rahbari Asil)

To study the role of strategic planning on project management in new information businesses to improve the effectiveness and efficiency of project performance, especially on Dadeh Kavan Hooshmand & Rahbari Asil websites.

The present study is applied in terms of purpose and descriptive-survey method. The statistical population consisted of 90 e-business owners who were selected as the available sample by simple non-random method. The researcher-made questionnaire with 46 questions was distributed among them and 75 questionnaires were collected. Cronbach's alpha coefficient was used to evaluate the reliability of the questionnaire, which is equal to 0.888, 0.889 and 0.936 in three sections of questions. To assess the validity of the questionnaire using the internal consistency method of construct validity, the results of the correlation coefficient between each of the questions at the error level is less than 0.01 and has a high construct validity. Descriptive and inferential statistics were used to analyze the data using SPSS software.

Strategic planning has significantly more than average (68%) and project management (67%) and the role of strategic planning on project management has played a significant role (67%) in new information businesses.

The results showed that the average rank of human resources and supplier chain sub-component in strategic planning is equal to (2.65) and the sub-component of cultural and social factors of project management is equal to (3.08) is more important. From the perspective of business owners, they have had the greatest impact on new information businesses.