Developing a sociological model for institutionalizing public sports among students of Payame Noor University in Kermanshah province

 The present research was conducted to develop a sociological model of institutionalizing public sports among the students of Payam Noor University in Kermanshah Province.

 A purpose-based, applied research method was utilized based on a hybrid strategy and a descriptive-survey implementation method. The statistical population of the research included all the students of Payam Noor University in Kermanshah province (7000 people) who entered the first semester of 2019-2020 which were selected as a statistical sample by stratified random sampling and based on Morgan's table (364 people). The tool used in this research was the researcher-made questionnaire. In this research, the validity of the questionnaires was examined using content validity and based on the opinion of the university scientific experts. The reliability of the questionnaire was calculated with Cronbach's alpha coefficient of 0.84. In order to analyze the findings and compile the model, the smart PLS statistical software, structural equation model, and confirmatory factor analysis method were used.

 The results showed that the role of the family in institutionalizing public sports with an impact factor of 0.40 and a value of 3.95 t, the role of social media in institutionalizing public sports with an impact factor of 0.77 and a value of 15.640 t, and the role of the university in institutionalizing public sports with an impact factor of 0.32 and a value of 3.94 had a positive and meaningful impact.

 It was found that the role of social media in institutionalizing public sports is more profound than other indicators, and the university's role in this field was weaker than other indicators.