Design Joyful Urban Experiences with the Aid of Persuasive Design

Design for positive emotions has moved to broader concepts, including overall life satisfaction followed by long-term effectiveness and satisfaction with product use, pleasurable interaction, and sensory pleasures. For this purpose, the present study evaluates the design process of joyful experiences as a case in urban furniture using persuasive design principles for the target group of children. This study used the descriptive method reviewing 30 studies conducted on the considered subject, and summarizing them in the research background section. The distinction between affections and influencing methods proposed by Tromp was examined using psychology. In this research, Fogg Behavior Model also helped as the base for all persuasive design and behavior change models to find and identify a lack of psychological elements. Therefore, successful global cases were selected to identify Joyful elements in urban furniture and compared them with 28 principles suggested by Kukkonen and Harjumaa in the framework of primary task, dialogue, system credibility, and social support groups. These principles can be used with qualitative features suitable for designing various products. Card sorting tools and participatory design were used to identify users' preferences, and the obtained ideas were developed using Lockton’s subjective ideation method, and ten 8-12-years-old users were asked to assess the three presented concepts in the frame of 9 emotional dimensions of the PrEmo Method. As PrEmo Method uses cartoon characters with sound and motion, it is more comprehensible for children. The research results indicated that final ideas obtained acceptable scores concerning positive affection, and the persuasive approach serves as a prominent factor and suitable guideline for designers to design exhilarating experiences and interactions. Moreover, these principles must be amplified to increase the user’s perceived experience quality.