The Effect of Entrepreneurial Orientation on Financial and Non-Financial Performance; Structural equation modeling approach

This research was done with the aim of explaining the effect of Entrepreneurial Orientation on Financial and Non-Financial Performance. The research method is based on the objective, applied, and in terms of the method of doing the work, descriptive survey. The statistical population of the present study includes employees and managers of small and medium-sized manufacturing businesses in Tehran, and a sample of 277 people was selected using the available sampling method and Cochran formula, and the data collection tool of this research is a questionnaire which validity and reliability have been confirmed. Structural equation modeling was used to analyze the data and the results indicate the positive effect of all dimensions of Entrepreneurial Orientation including innovation, risk-taking, proactiveness, Competitive aggressiveness and Autonomy on financial performance and non-financial performance. Finally, since the effect of all aspects of Entrepreneurial Orientation on financial and non-financial performance was confirmed, it can be concluded that Entrepreneurial Orientation has an effect on financial and non-financial performance in small and medium-sized manufacturing businesses in Tehran.