Reasons for Non-use of Masks during the COVID-19 Pandemic Crisis from the Point of View of Health Experts: A Qualitative Study

Despite the availability of vaccines, the use of face masks remains a recognized and effective measure in preventing the spread of COVID-19. However, it is crucial to comprehend the underlying factors influencing people's adherence to preventive behaviors, particularly mask usage within communities, as negligence and disregard for this matter persist. Therefore, the present study aimed to identify the reasons for not using masks by people during the COVID-19 pandemic from the point of view of health experts.

This research employed a qualitative approach and content analysis in 2019. A targeted sampling method was employed, and 15 healthcare experts from Kashan and Aran and Bidgol, Iran, participated in this study. Participants were selected to represent maximum diversity in terms of age, gender, and education level. Semi-structured interviews were conducted as the primary method of data collection. The duration of the interviews varied between 20-30 min. The interview transcripts were carefully documented, extracted, and segmented into meaningful units. To enhance the research's reliability and confirm the accuracy of the findings, credibility criteria were employed to validate the collected data.

Out of the interview participants, 66.6% held a bachelor's degree, 13.4% possessed a master's degree, and 20% had a doctorate degree. Around 80% of the participants were male, with 53.5% falling within the 40-50 age range, and all were married. During the data analysis process, 40 core concepts sharing common characteristics were categorized into six subclasses, which were further condensed into three main classes based on abstract commonalities. The research findings were classified into three main categories: individual factors, interpersonal factors, and environmental factors. The subcategories included lack of awareness, behavioral and belief patterns, physical barriers, subjective norms, economic barriers, environmental barriers, inappropriate mask structure, and health policies and guidelines.

Based on the findings of this research, in addition to individual factors (e.g., awareness and beliefs regarding preventive behaviors), interpersonal factors, abstract norms, and economic and environmental factors can significantly influence mask usage within a society. This finding highlights the necessity of government organizations' support to address these challenges effectively.