An analysis of effects of farmers' entrepreneurship mentality on demand – driven agricultural extension with using structural equation modeling (Case study: Isfahan province)

The goal of this research was to investigate the effect of farmers' entrepreneurship mentality as effective variable on demand – driven agricultural extension. Statistical population included of 250 farmers who participated in the plane of "Targeted Template Site" that with using of stratified random sampling method with appropriate assignment and by Kerjessy and Morgan table, the number of 148 farmers selected as research sample. The instrument of gathering information was questionnaire that validity investigated based on view of experts of Buali Sina and Tehran universities and necessary reforms has done. Also realibility of questionnaire showed that alpha coronbakh coefficient was 0.90 and more that revealed very good realibility for different parts of questionnaire. The gathered datas through SPSS and AMOS analyzed. Demand – driven agricultural extention as dependent variable analyzed on two dimentions: client- oriented and market- oriented. Finally farmers' enteprenuership and empowerment have positive and significant effect on demand – driven agricultural extension.