An Analysis the Narrative Structure of the Folktales, “ShahBezen”, from the View Point of Semiotics of Discourse

From the View Point of Semiotics of Discourse, language productions are related to a complicated process in which some semiotic elements interfere. Contrary to structuralism methods that language productions are regarded as outside objects, some kind of discourse presence is important in this approach. Dynamicity of this presence leads to discourse orientation, relations expansion and interaction between convergent and divergent forces. This research studies personification which is giving human characteristic to non-human being, as a discourse process and analyzes the narrative structure of the folktales, “ShahBezen” and processes of meaning creation and personification elements. In this story besides enunciation of non-human actor, there are some states such as ShahBezen,s kindness to her kids, her decision to build a firm and safe home, sympathy of carpenter and Salow towards ShahBezen and her vengeance to wolf; these are human feelings and emotions attributed to non-human being in personification process. Findings of this research show that personification process makes a maximal and minimal bipolarity at the impression of meaning cycle and in making this process, some elements such as occurrence, incarnation, pressing and expanding systems and interruption are important.