Determining and prioritizing Effective Factors in the Strategic Performance of Production in the Supply Chain with a Systemic Approach

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

Considering the wide range of influencing factors and the complexity of relationships in the food industry, the trends do not follow linear behaviors and their analysis with nondynamic tools is challenging. In such a situation, if organizational strategies cannot be adjusted in line with the needs of the market and its environmental conditions, the resulting losses can be significant and sometimes irreparable. The purpose of this research is to identify the key effective factors in the strategic performance of production in the supply chain using a systemic approach. Due to the existence of multiple factors and the complexity of relationships between influencing variables, a systemic approach has been used to investigate behavioral dynamics in the form of cause and effect loops. Finally, in order to identify the key influencing factors, the intensity of the relationship between the variables has been ranked by experts' opinions in the form of a pairwise comparison matrix, and five key influencing factors in the field of production strategies have been introduced with the DEMATEL technique. Based on the results obtained, according to experts' opinion, having the production capacity for a fee, along with the development of factory production lines, plays a very important role in adapting manufacturing companies to demand fluctuations and managing the uncertainty of the market.

Language:
Persian
Published:
Iranian Rubber Magazine, Volume:28 Issue: 111, 2023
Pages:
86 to 102
https://www.magiran.com/p2702832  
سامانه نویسندگان
  • Taleghani، Mohammad
    Corresponding Author (2)
    Taleghani, Mohammad
    Associate Professor Industrial Management Department, Faculty of Management and Accounting, Rasht Branch, Islamic Azad University, رشت, Iran
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