Introducing an Entrepreneurial Supply Chain Conceptual Model with Emphasis on Technology in Dairy Industry: Fuzzy Delphi Approach

Due to the involvement of several companies in joint activity, the supply chain is an appropriate object for entrepreneurship. Considering the development of entrepreneurship in the supply chain, it is necessary to provide a conceptual model of the supply chain. In this research, the effective components on the entrepreneurial supply chain are identified and the integrated model of the entrepreneurial supply chain is presented. In terms of the purpose and in terms of data collection, it is qualitative in terms of data collection and in order to collect data from a closed questionnaire and semi - structured interview. Statistical sample of this study consists of 15 experts from university professors, experts and managers of the selected department of dairy industries in Golestan province. In order to analyze data from content analysis and fuzzy Delphi method. Due to the results, trading partners, business partners, uncertainties in demand, change management components, market share growth and productivity dimensions, cloud computing, cloud share growth, macroeconomic dimensions were selected via an average of thresholds among components. According to the findings, special attention to customers, the use of appropriate technology and the use of macroeconomic data in the supply chain leads to the growth and development of the supply chain of dairy industries.